Pop quiz: What's the most hated day of the week? Probably Monday, right? So, if you were a consulting firm, like, say, PriceWaterhouseCoopersLybrandUncleTomCobbleyAndAll, and you were going to change your name, what would you change it to? Monday?

Didn't think so.

I find it hard to imagine it "tested well with the focus groups".

Still. Nobody ever accused PwC of having a clue.

Further proof of that, then, arrived in the shape of this link, courtesy of Chris, who adds "I love it when the freaky little guy sticks it to the boring big guy". Thanks, Chris.